BLASTmedia: PR Agency Dedicated to B2B SaaS
BLASTmedia is the only PR agency in the US dedicated to B2B SaaS. Established in 2005, the agency represents companies in all growth stages — from startup to publicly traded. BLASTmedia understands the unique challenges associated with scaling a SaaS business and uses media coverage and thought leadership campaigns to impact four primary pillars: investors, employees, partners and customers.
With the SaaS customer journey at the center of our campaigns, BLASTmedia secures meaningful press coverage to influence decision-making.
Learn more about BLASTmedia: http://blastmedia.com
30-Day PR Funding Project:
- Host a planning kick-off call with client to review goals and details of the funding announcement, two weeks prior to announcement date
- Develop a PR outreach timeline and spokesperson availability
- Based on talking points gleaned on the call, BLASTmedia will:
- Write a press release, finalizing quotes and messaging with client and investors
- Compile a target media list for the announcement. This will include national (business and tech), VC, mainstream tech, local market and industry trade media across print, broadcast and online press
- Set up the press release for Business Wire distribution
- Conduct media outreach leading up to and on announcement day, sending updates throughout the day of interest generated or media coverage that has run
- An interview briefing sheet will be provided for any media interviews secured by BLASTmedia
- Follow up with members of the press after announcement day to secure coverage in the days after the announcement
- Send a full wrap-up report at the end of the project
Offer Eligibility:
- Offer eligible starting January 1, 2021
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